Altenar signs global sportsbook deal with Atomo Gaming
The partnership will enable Altenar strengthen its position in global markets with Atomo Gaming offering the provider's award-winning sportsbook technology to both its operator partners and Atomo's own B2C brands.
The deal will see Altenar provide its full multi-channel software, with Atomo set to benefit from Altenar's expansive offering of international sports such as football, as well as specialized LatAm sports betting on virtual sports, lottery and quinielas.
"We are delighted to partner with Atomo Gaming to offer our award-winning sportsbook to a host of diverse markets," said George Mavridis, Account Manager at Altenar. "Atomo Gaming has exciting plans for the future, and we're delighted to support their growth across three continents with our extensive experience and award-winning expertise. I'm sure that with our omni-channel technology, we will provide them with the technology they need to scale their success even further. We very much look forward to working together."
Established as a fast-growing supplier across both the B2B and B2C space, Atomo has proven hugely popular across the world.
With ambitious plans for the further growth, Atomo has recently opened a number of flagship stores to expand into retail, as well as launching its own operator brands in selected regions.
With the partnership set to cover three continents, the omni-channel deal is expected to grow incrementally via multiple launches with both Atomo's own brands as well as its operator partners.
"We have exciting plans for further global expansion, and we pride ourselves on being committed to our client's success across both online and retail," said Ramón Monrós, CEO at Atomo Gaming. "With operations around the world - I'm confident that Altenar's technology will provide a fantastic boost to our growth strategy. We are thrilled to secure a new deal with Altenar to provide its innovative sportsbook technology as part of our omni-channel offering."
Altenar has received sustained recognition with multiple award wins in the past year, including the MiGEAs, EGR Nordics, EGR Italy, SBC Latin America and the Baltic and Scandinavian Gaming Awards.
Licensed across a total of 13 major global markets, including certifications from the UKGC and MGA, Altenar has established itself as the sportsbook provider of choice for multiple leading operators.