Pariplay expands Ignite program in North America

Pariplay signed an exclusive agreement to add Reloaded Gaming as its latest Ignite partner, as the leading aggregator and content provider continues to build on its unique proposition in the North American market.

Reloaded Gaming's varied games offering will be supplied exclusively in North America, through the new deal, via the aggregator┬┤s Fusion platform. From classic Vegas-style slots to modern, casual themes, the studio's impressive catalogue will be rolled out to players worldwide, including all five U.S. states Pariplay is currently licensed in.

"As our presence in the United States continues to expand at a rapid rate, we are always on the lookout for games studios that can add a unique element to Pariplay's Ignite program offering," said Callum Harris, Director of Partnership at Pariplay. "Reloaded Gaming's wide-ranging slots catalogue contains every element that a player could wish for, from land-based classics to more modern feature-rich titles that have been proven to be successful in markets worldwide. It is fantastic to have signed Reloaded as an Ignite partner on an exclusive basis and we look forward to entertaining players right across the US as we continue to grow together."

The studio will also now be able to create games through Pariplay's turnkey development framework and have a smooth enter in the U.S. market thanks to Pariplay┬┤s compliance services and exclusivity deals for Ignite Partners. In addition to enhancing speed-to-market, launches will be supported through a complete suite of engagement solutions.

Reloaded Gaming offers entertainment-driven, feature-rich games that have been developed with a mobile-first approach, with a diverse portfolio that is easy to integrate through well-defined APIs. Created by a group of innovative gaming professionals with over 20 years of experience within the online gaming industry, Reloaded Gaming's talented team has a passion for developing highly attractive, top-tier slots.

The addition of Reloaded Gaming to the Ignite program serves to significantly boost the developer's reach, while also adding to Pariplay's unique content offering. Pariplay recently gained approval to become a supplier in Connecticut, adding to licenses in Pennsylvania, Michigan, West Virginia and New Jersey. In addition, the company is live in Alberta and Ontario, Canada, and will soon be available in five other Canadian provinces.

Ignite supports all coding languages and allows for games to be built more quickly and with substantially lower costs, empowering game developers to reach global markets.

"The Ignite program provides us with a great opportunity to get our games in front of players across the United States, through Pariplay's partnerships with a host of leading operators," said Robert Skogh, CEO at Reloaded Gaming. "We are excited to see how our dedicated approach in delivering entertaining mobile-first slots content resonates with players across regulated states. I am certain this unique deal will help to accelerate our growth significantly."

2023-01-01
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