Pragmatic Play expands Video Slots Casino deal to include live casino games
The Live Casino vertical has seen its popularity rise of late, with new players trying their hand at casino titles when sports betting content was limited. Video Slots Casino' provision of Pragmatic Play's live dealer games will ensure these customers are serviced with content that's been shown to drive engagement and retention.
Yossi Barzely, Chief Business Development Officer at Pragmatic Play said: "Live Casino has become an increasingly important vertical to operators in recent months, so we're delighted to bring our popular suite of studio games to Video Slots Casino' innovative casino environment.
"The casino's players will find our content engaging and easy-to-use, and we're confident that it will complement Video Slots Casino' extensive casino catalogue well."
William Ahlberg, Head of Commercials at Video Slots Casino, said: "Our players are always looking for premium, varied casino content and we're sure that Pragmatic Play's live casino games will fit that brief well. We've seen strong uptake of the vertical in recent months, with players enjoying the personal touch and an alternative to RNG-led titles."
Extending its existing partnership with Video Slots Casino shows Pragmatic Play's value as a games supplier. Its content is easily integrated via a single API and is proven to drive casino revenue across all verticals.